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Since last June, we have seen light\u00a0coffeeshops<\/strong> blooming all over France. Paris, Bordeaux, Lyon... some already had to close their doors, but the craze is there. Following in the footsteps of pioneering Uruguay, followed by the United States and many European countries, Canada will be the next country on the list to legalize cannabis<\/strong> in October 2018.<\/p>\n In these countries, the legalization of cannabis is leading to a new business, which is no longer focused solely on its psychoactive properties<\/strong>. With the emphasis on the superpowers found in this medicinal plant, cannabis is gradually freeing itself from the codes of the kingdom of high. While the seven-pointed leaf has long rhymed with peace & love and displayed the green-yellow-red colours of the Rastafarian flag, the new companies are turning it back to a therapeutic emblem<\/strong>. And who talks about trade also has to tackle branding and packaging.<\/p>\n So how do these new companies get away from the image of \"illegal drugs\" and move on to that of \"miracle plants\" image? Hashish and its derivatives dealers and shops\u00a0seem to be pioneers in their field and can invent new codes for this versatile plant. But before getting to the heart of the matter, let us take you on a journey into the wonderful history of cannabis<\/strong>!<\/p>\n In order to clear up any suspicion, let's start with a little scientific interlude. Nowadays, cannabis is best known for its psychotropic effects, which make it a plant defamed and persecuted by governments, yet it has enjoyed centuries of glory in many civilizations. If cannabis<\/em> means hemp in Latin, one crucial thing differentiates the two terms.<\/strong> The two related plants have some genes that differ, and are not to be confused. Both produce a significant amount of cannabinoids, the best known of which are tetrahydrocannabinol<\/a> (THC), a powerful psychotropic, and cannabidiol<\/a> (CBD) with medicinal properties. It should be added that our body naturally produces cannabinoid receptors, neurotransmitters called anandamide that come into contact and react when taking CBD or THC.<\/p>\n As Jamy explains in the video below, cannabis produces psychoactive resin<\/strong> in quantity (THC, therefore) while hemp has a low THC<\/strong> content but is very rich in CBD. No risk then, to get high on hemp! It is the derivatives of these plants that are generally legalized and sold as food supplements or medicines, as in the United States.<\/p>\nCannabis: from stoned to superfood<\/h2>\n
Hemp or cannabis, let's not confuse herbs!<\/h3>\n